The cost of the B1/B2 Tourist Visa is fairly reasonable. This is beneficial to those who are unsure of their approval odds, because the investment lost out on in the event of a denial isn't terribly significant.

Basic B1/B2 Visa Cost Overview

Government Fees Other Costs
Everyone pays these. Varies based on your situation.
Embassy/Interview Fee: $160 Cost to gather documents & evidence (Varies)
Cost of acquiring your passport & passport photos (Varies)
Total Government fees: $160 Total RapidVisa Fee: $149